As CEO and part owner of Heat, John Elder has led the creative agency to be recognized as one of the most innovative and surprising agencies in the United States. Along with his partner Steve Stone, Elder has grown Heat from its initial team of nine to currently more than 100 employees. Over its eleven year history, the agency has worked with high profile and well-known brands including: Electronic Arts, Esurance, Bank of the West, Yahoo!, Dolby, Hotwire, and the Jackson Family Wines.
As a full service creative agency, Heat has garnered industry accolades for its surprising creative approach. The Effie Index lists Heat among the Top 10 Most Effective Independent Agencies in North America and YouTube named the agency among their list of Top Creative Shops in 2014. In 2015, Heat won eight Cannes Lions for their work on EA Sports’ Madden NFL 15 campaign in the Branded Entertainment, Creative Data, Cyber, and Mobile categories and just this year, the company gained three more AOR appointments for NETGEAR’s Arlo, Les Schwab Tires, and Control4.
Prior to Heat, Elder was associate partner and group director at Goodby, Silverstein & Partners, where he also founded the agency’s interactive group.
Throughout his advertising career, he’s brought his business acumen to household-name brands, including Porsche, Polaroid, eBay, Discover Card, AT&T Wireless and E*TRADE, winning Effie Awards and Kelly Awards for his work.
Elder is a graduate of Boston College with degrees in economics and psychology, which turned out to be a fortuitous combination for a career in advertising.
Certain experiences and client relationships mentioned above occurred prior to the acquisition of Heat by Deloitte.