Tracey Smith is Head of Design at Heat, based out of Deloitte Digital’s New York headquarters. Her body of work explores the intersection of thoughtful design and impactful storytelling in the service of creating meaningful, authentic connections. Over her 20+ year career, Tracey has led creative projects and global brand campaigns both at large agencies and as a tireless innovator and entrepreneur. She’s created impactful and artistically driven work for clients like Netflix, Amex, Verizon, Xbox, Nikon, MasterCard, Levi’s, US Army, and many more. Tracey has been recognized by award shows across the globe such as the Emmy Awards, Cannes Lions, Webby’s, NY Cresta, ADDY’s, NY Festival, Shorty Awards, and Creativity.